Data for all your Decisions

For your organization to excel around the world, you need accurate information to help you inform your strategies. Crowdsourcing this information enables you to get accurate, ground-level information quicker than ever before. Location Discovery can be used to help your business answer a range of different questions. Here are a few ways location discovery can be used.

Trusted by leading brands, agencies, and development organizations across Africa

Coca-Cola
Pepsico
Unicef
Mckinsey
Toyota
Glovo
BCG
Coca-Cola
Pepsico
Unicef
Mckinsey
Toyota
Glovo
BCG

The Advantage of Tada

Real-Time Insights to Optimize Location Services Assets

Get Credible Insights

To improve credibility and consistently have accurate POIs, location services need people to collect data and report their findings constantly.

Hours and Offerings

Gather business hours of operation and their offerings quickly and easily, as well as any changes to them.

Reduce Labor Costs

Unlike traditional, expensive market research household panels or full-time employees, Tada Contributors are unbiased gig workers that collect dozens of data points in the field using their mobile phones at an unmatched value.

Maximize Active Users and Revenue

Location services can’t retain users if the information on them isn’t correct. When these apps are correct, users will gravitate to them. Not only does this retain them, but it can also grow active user counts, ultimately increasing revenue.

Identify New Locations or Verify Existing Ones Quickly and Easily

Geospatial Analytics

Business Discovery

Task Contributors to locate any business, yours or otherwise, in a specific location so you don’t have to.

    Location Verification

    Using addresses, GPS or longitude and latitude to verify places or buildings are where they are reported to be.

      Hours and Offerings

      Gather business hours of operation and their offerings quickly and easily, as well as any changes to them.

        Proximity Identification

        Understand the dynamic environments around your businesses or retail locations including surrounding stores, neighborhood, etc.

          Mapping

          Collect data to map a variety of different information on the ground including infrastructure (physical structures, electrification, etc.), access points, services, businesses and more.

            Site Selection

            Location discovery can also provide insight that can be helpful for determining new locations within a region.

              More use cases & methods

              Brand tracking

              Brand tracking

              Don’t fly blind. Measure and track your brand's performance to stay on top of consumers' perceptions of you.

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              Consumer tracking

              Consumer tracking

              Understand how consumers think and what drives their choices. From purchase frequency to product use, to drivers and barriers - we've got all the answers you need, in real time.

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              Campaign tracking

              Campaign tracking

              Knowing the reach and the click-through rate is great. But what's the real impact of your campaign on your brand?

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              Customer satisfaction analysis

              Customer satisfaction analysis

              Actually knowing what your target group wants is the key to customer satisfaction. We help ask the right questions and understand what matters.

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              Availability Tracker

              Availability Tracker

              Increase Sales and Distribution With Actionable Same-Day Data

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              Rolling Retail Census

              Rolling Retail Census

              Continuously gather data on retail environments for informed decision-making.

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              Take the Guesswork Out of Your Next Decision