Tada for Consultancies

Tada equips consulting teams with real-time insights into consumers, markets, and fields to support strategic recommendations. Whether you're validating a hypothesis, sizing an opportunity, or stress-testing a growth path, we deliver the clarity you need precisely when you need it.

Trusted by leading brands, agencies, and development organizations across Africa

Coca-Cola
Pepsico
Unicef
Mckinsey
Toyota
Glovo
BCG
Coca-Cola
Pepsico
Unicef
Mckinsey
Toyota
Glovo
BCG

How Tada Simplifies Your Journey

Validate hypotheses in hours, not weeks.

Strengthen proposals with factual evidence.

Map category or regional opportunities with confidence.

Reduce risk by testing assumptions before presentations.

Support clients with field-level data they cannot access.

Deliver strategy faster and with more precision.

Research Backed by Expert Guidance, Tailored to Your Needs

  • Rapid hypothesis validation tools.
  • Category and competitive pulse tracking.
  • Market landscape and opportunity mapping.
  • Retail ecosystem and outlet census tracking.
  • Growth pathway testing and prioritization.
  • Qualitative and quantitative insight integration.
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What You Can Achieve With Tada

  • Strengthen client recommendations with real insights.
  • Identify opportunities earlier than competitors.
  • Improve accuracy in market prioritization and sizing.
  • Deliver evidence-backed strategy under tight timelines.
  • Win more proposals with fresh, field-tested data.
  • Reduce risk across market-entry and growth projects.
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Tailored Research Solutions for All Your Needs

Validate assumptions during early project scoping.

    Measure the likelihood of adoption for new offers or services.

      Compare market attractiveness across countries.

        Understand willingness-to-pay in key segments.

          Track competitive narratives or category shifts.

            Evaluate strategic narratives before client workshops.

              Got questions? We've got answers!

              Discover methods for Consultancies

              Market Activation Blueprint Testing

              Market Activation Blueprint Testing

              Test strategic activation blueprints — channel strategy, messaging pillars, audience prioritization — before presenting or deploying them across African markets.

              Learn More
              Intervention Impact Simulation

              Intervention Impact Simulation

              Simulate community reactions to interventions — such as policy activations, social impact programs, and mobilization efforts — to estimate their impact before scaling them up.

              Learn More

              Let us convince you!