Actionable Intelligence and Insights Across Industries

Our data solutions provide real-time information, helping organizations make data-driven decisions with confidence and efficiency.

Request a Demo

Our Solutions By Use Cases

Availability Tracker

Availability Tracker

Monitor product availability across markets to optimize supply chains.

Learn More
Rolling Retail Census

Rolling Retail Census

Continuously gather data on retail environments for informed decision-making.

Learn More
Qualitative Insights

Qualitative Insights

Dive deep into consumer sentiments with qualitative data analysis.

Learn More
Geospatial Analytics

Geospatial Analytics

Utilize location-based data for strategic planning

Learn More
Psychographic Target Group Analysis

Psychographic Target Group Analysis

Gen Z or Millenials? Yoga lovers or CrossFit fans? Get a clear understanding of your target audience to create great products that they will actually need and love.

Learn More
Brand tracking

Brand tracking

Don’t fly blind. Measure and track your brand's performance to stay on top of consumers' perceptions of you.

Learn More
Consumer tracking

Consumer tracking

Understand how consumers think and what drives their choices. From purchase frequency to product use, to drivers and barriers - we've got all the answers you need, in real time.

Learn More
Pricing analysis

Pricing analysis

Maximize profits by asking the right questions. How much are customers willing to spend on your product? What’s the optimal price point?

Learn More
Visual test

Visual test

Let consumers be your co-creators. Ask what they think about your new logo, website or packaging and create designs that truly speak to your audience.

Learn More
Campaign tracking

Campaign tracking

Knowing the reach and the click-through rate is great. But what's the real impact of your campaign on your brand?

Learn More
Media Testing

Media Testing

Assess the effectiveness of your ads, messages, or creative components in engaging and impacting your target audience.

Learn More
Customer satisfaction analysis

Customer satisfaction analysis

Actually knowing what your target group wants is the key to customer satisfaction. We help ask the right questions and understand what matters.

Learn More
Product development

Product development

Harness the power of strategic product development to create, refine, and deliver solutions that resonate with your audience, setting your brand apart.

Learn More
In-Home Use Testing (iHUT)

In-Home Use Testing (iHUT)

Identify how your product will perform in the hands (and homes) of real consumers. Determine moments of truth and key drivers in order to validate, iterate and launch with confidence.

Learn More
Market analysis

Market analysis

Future-proof your decision-making and gain a competitive advantage through a comprehensive market analysis.

Learn More

Solutions by Industry

Consumer Insights

Consumer Insights

Leverage consumer insights to refine products and marketing strategies.

Learn More
Public & Political Sector

Public & Political Sector

Access community data to enhance public programs and policies.

Learn More
Consultancies

Consultancies

Gather reliable insights quickly and easily, so you can deliver the answers your clients need.

Learn More
Agencies

Agencies

Equip your clients with actionable consumer insights.

Learn More

Ready to unlock real-world insights?

Join companies, NGOs, and startups across Africa who trust Tada for ground truth.